Reframing is a coaching technique that helps clients view situations or beliefs from different perspectives. Lumia Coaching explains that reframing shifts the meaning of an experience without denying reality, enabling clients to expand their viewpoints. In practice, a coach asks questions or offers statements that encourage clients to reinterpret obstacles, turning problems into opportunities. Reframing is rooted in the belief that events are neutral and that the way we interpret them influences our emotions and actions. In Erickson’s solution-focused model, reframing supports forward movement by helping clients see possibilities rather than fixating on limitations. Effective reframing requires empathy, timing and alignment with the client’s language. It can lead to shifts in mindset, increased optimism and creative problem-solving. By changing the narrative, clients often feel empowered to take new actions toward their goals.