Mindset coaching is a specialised coaching approach that helps individuals identify limiting beliefs, cultivate a growth mindset and develop strategies for personal and professional success. A mindset coach works to uncover cognitive patterns and reframe negative thoughts, drawing on techniques from cognitive behavioural coaching, neuro-linguistic programming and positive psychology. The concept stems from Carol Dweck’s research on fixed versus growth mindsets, which shows that beliefs about intelligence and ability influence outcomes. A mindset coach guides clients to recognise how self-talk and ingrained beliefs may be holding them back and helps them adopt empowering perspectives. Benefits include increased resilience, goal achievement, self-awareness, confidence and improved relationships. Mindset coaching sessions often involve identifying limiting beliefs, practising reframing exercises, setting challenging goals and using mindfulness to stay present. Because a growth mindset embraces learning and sees setbacks as opportunities, clients become more adaptable and open to feedback. Mindset coaching is suitable for anyone seeking to overcome mental barriers, whether in career transitions, performance improvement or personal development.